{"id":32083,"date":"2022-04-25T11:23:14","date_gmt":"2022-04-25T11:23:14","guid":{"rendered":"https:\/\/istanbulchannel.net\/?p=32083"},"modified":"2022-04-25T11:23:16","modified_gmt":"2022-04-25T11:23:16","slug":"internet-alisverisinde-yeni-donem","status":"publish","type":"post","link":"https:\/\/istanbulchannel.net\/index.php\/2022\/04\/25\/internet-alisverisinde-yeni-donem\/","title":{"rendered":"\u0130nternet al\u0131\u015fveri\u015finde yeni d\u00f6nem"},"content":{"rendered":"\n<p>Ticaret Bakanl\u0131\u011f\u0131, elektronik ticaret sitelerinden yap\u0131lan sat\u0131\u015flara d\u00fczenleme getiriyor. Rekabeti \u00f6nleyen uygulamalar\u0131 ortadan kald\u0131rmak ve tekelle\u015fmenin \u00f6n\u00fcne ge\u00e7mek i\u00e7in olu\u015fturulan yeni d\u00fczenleme ile, t\u00fcketici haklar\u0131n\u0131 g\u00fc\u00e7lendiren ad\u0131mlar da at\u0131lacak.<\/p>\n\n\n\n<p>Ticaret&nbsp;Bakanl\u0131\u011f\u0131, son y\u0131llardaki dikkat \u00e7ekici b\u00fcy\u00fcmesi pandemi s\u00fcrecinde rekor seviyelere ula\u015fan e-ticaret i\u00e7in yeni d\u00fczenleme haz\u0131rlad\u0131. <\/p>\n\n\n\n<p>Bakanl\u0131\u011f\u0131n tespitlerine g\u00f6re, T\u00fcrkiye&#8217;de ge\u00e7en y\u0131l 381 milyar lira b\u00fcy\u00fckl\u00fc\u011fe ula\u015fan e-ticaret alan\u0131nda 484 bin 347 i\u015fletme faaliyet y\u00fcr\u00fct\u00fcyor.<\/p>\n\n\n\n<p>Bu i\u015fletmelerin 472 bin 604\u2019\u00fc faaliyetlerini &#8220;e-ticaret pazar yerlerinde&#8221; s\u00fcrd\u00fcr\u00fcyor.<br><br>Ancak i\u015fletmelerin y\u00fczde 74\u2019\u00fc sadece bir, y\u00fczde 12\u2019si iki, y\u00fczde 6\u2019s\u0131 \u00fc\u00e7 ve y\u00fczde 3\u2019\u00fc d\u00f6rt pazar yerinde sat\u0131\u015f yap\u0131yor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"533\" src=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2022\/04\/4oXJkK_9zUGNUaDGY_Cw2Q.webp\" alt=\"\" class=\"wp-image-32084\" srcset=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2022\/04\/4oXJkK_9zUGNUaDGY_Cw2Q.webp 710w, https:\/\/istanbulchannel.net\/wp-content\/uploads\/2022\/04\/4oXJkK_9zUGNUaDGY_Cw2Q-300x225.webp 300w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/figure>\n\n\n\n<p><strong>D\u0130J\u0130TAL PLATFORMLARIN REKABET\u0130 \u00d6NLEY\u0130C\u0130 UYGULAMALARI ENGELLENECEK<\/strong><br><br>Sekt\u00f6r\u00fcn az say\u0131da e-ticaret pazar yerinde yo\u011funla\u015fmas\u0131n\u0131n hem sat\u0131c\u0131lar\u0131n hem de t\u00fcketicilerin bu pazar yerlerine ba\u011f\u0131ml\u0131l\u0131\u011f\u0131n\u0131 art\u0131rd\u0131\u011f\u0131n\u0131 belirleyen Bakanl\u0131k, bu durumun olu\u015fturdu\u011fu sorunlar\u0131n \u00e7\u00f6zecek ad\u0131mlar atacak.<br><br>Bu kapsamda, b\u00fcy\u00fck \u00f6l\u00e7ekli platformlar\u0131n rekabeti \u00f6nceliyici uygulamalar\u0131 engellenecek.<br><br>Dijital platformlar\u0131n kendi lehlerine ticari ko\u015fullar dayatmas\u0131n\u0131n \u00f6n\u00fcne ge\u00e7ilecek.<br><br>D\u00fczenlemeyle e-ticaretin dengeli b\u00fcy\u00fcmesi amac\u0131yla pazar yerlerine yeni kriterler getirilecek.<br><br>Rakipleri d\u0131\u015flay\u0131c\u0131 tan\u0131t\u0131m faaliyetlerine izin verilmeyecek.<br><br>E-ticaret pazar yerleri kendini haks\u0131z bir \u015fekilde s\u0131ralamada \u00f6n plana \u00e7\u0131karamayacak ve sat\u0131c\u0131lar aras\u0131nda ayr\u0131m g\u00f6zetemeyecek.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"533\" src=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2022\/04\/4oXJkK_9zUGNUaDGY_Cw2Q.webp\" alt=\"\" class=\"wp-image-32084\" srcset=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2022\/04\/4oXJkK_9zUGNUaDGY_Cw2Q.webp 710w, https:\/\/istanbulchannel.net\/wp-content\/uploads\/2022\/04\/4oXJkK_9zUGNUaDGY_Cw2Q-300x225.webp 300w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/figure>\n\n\n\n<p><strong>E-T\u0130CARET PAZAR YERLER\u0130NDE TAKL\u0130T \u00dcR\u00dcN SATI\u015eI ENGELLENECEK<\/strong><br><br>E-ticaret pazar yerlerinde taklit \u00fcr\u00fcn sat\u0131\u015f\u0131 ve hu<br><br>Sat\u0131c\u0131lar sadece bir e-ticaret pazar yerinde faaliyet g\u00f6stermek zorunda b\u0131rak\u0131lamayacak.<br><br>E-ticaret pazar yerleri sat\u0131c\u0131lar\u0131 belirli bir ki\u015fiden mal veya hizmet al\u0131m\u0131na zorlayamayacak.<br><br>E-ticaret pazar yerleri, sat\u0131c\u0131lara \u00f6deme s\u00fcresini k\u0131saltacak.<br><br>Sat\u0131c\u0131lar kendilerine ait verileri, di\u011fer e-ticaret pazar yerlerine ta\u015f\u0131yabilecek.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ticaret Bakanl\u0131\u011f\u0131, elektronik ticaret sitelerinden yap\u0131lan sat\u0131\u015flara d\u00fczenleme getiriyor. Rekabeti \u00f6nleyen uygulamalar\u0131 ortadan kald\u0131rmak ve tekelle\u015fmenin \u00f6n\u00fcne ge\u00e7mek i\u00e7in olu\u015fturulan yeni d\u00fczenleme ile, t\u00fcketici<\/p>\n","protected":false},"author":2,"featured_media":32084,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,11,12,185,187,15],"tags":[286,202,285,204],"class_list":["post-32083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-genel","category-gundem","category-manset","category-teknoloji","category-turkiye","tag-internet-alisveris","tag-istanbul","tag-teknoloji","tag-turkiye"],"_links":{"self":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/32083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/comments?post=32083"}],"version-history":[{"count":1,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/32083\/revisions"}],"predecessor-version":[{"id":32085,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/32083\/revisions\/32085"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/media\/32084"}],"wp:attachment":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/media?parent=32083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/categories?post=32083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/tags?post=32083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}