{"id":20981,"date":"2021-10-18T07:02:00","date_gmt":"2021-10-18T07:02:00","guid":{"rendered":"https:\/\/istanbulchannel.net\/index.php\/2021\/10\/18\/dijital-benim-isim-sosyal-medya-kampanya-yarismasinda-final-icin-geri-sayim-basladi\/"},"modified":"2021-10-18T07:02:00","modified_gmt":"2021-10-18T07:02:00","slug":"dijital-benim-isim-sosyal-medya-kampanya-yarismasinda-final-icin-geri-sayim-basladi","status":"publish","type":"post","link":"https:\/\/istanbulchannel.net\/index.php\/2021\/10\/18\/dijital-benim-isim-sosyal-medya-kampanya-yarismasinda-final-icin-geri-sayim-basladi\/","title":{"rendered":"Dijital Benim \u0130\u015fim Sosyal Medya Kampanya Yar\u0131\u015fmas\u0131nda final i\u00e7in geri say\u0131m ba\u015flad\u0131"},"content":{"rendered":"\n<div><img decoding=\"async\" src=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2021\/10\/dijital-benim-isim-sosyal-medya-kampanya-yarismasinda-final-icin-geri-sayim-basladi.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p> Hayat Boyu \u00d6\u011frenme Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc, T\u00fcrkiye \u0130\u015f Kurumu Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc ve T\u00fcrkiye Vodafone Vakf\u0131 i\u015f birli\u011fiyle hayata ge\u00e7irilen \u201cDijital Benim \u0130\u015fim\u201d projesi kapsam\u0131nda d\u00fczenlenen Sosyal Medya Kampanya Yar\u0131\u015fmas\u0131\u2019nda final heyecan\u0131 ba\u015flad\u0131. Toplam 82 ba\u015fvuru aras\u0131ndan \u00f6n elemeyi ge\u00e7en 21 ki\u015finin \u00e7al\u0131\u015fmalar\u0131 19 Ekim\u2019de yap\u0131lacak j\u00fcri oturumunda de\u011ferlendirilecek. Yar\u0131\u015fmada ilk 3\u2019e giren yar\u0131\u015fmac\u0131lara cansuyu sermayesi sa\u011flanacak. <\/p>\n<div id=\"iceriks\" readability=\"69\">\n<p>Hayat Boyu \u00d6\u011frenme Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc, T\u00fcrkiye \u0130\u015f Kurumu Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc ve T\u00fcrkiye Vodafone Vakf\u0131 i\u015f birli\u011fiyle hayata ge\u00e7irilen \u201cDijital Benim \u0130\u015fim\u201d projesinde yar\u0131\u015fma heyecan\u0131 devam ediyor. 18 ya\u015f \u00fcst\u00fc kad\u0131nlar\u0131n dijital becerilerinin art\u0131r\u0131lmas\u0131n\u0131n ama\u00e7land\u0131\u011f\u0131 projede \u201cDijital Pazarlama\u201d e\u011fitimini tamamlayan kad\u0131nlar aras\u0131nda d\u00fczenlenen Sosyal Medya Kampanya Yar\u0131\u015fmas\u0131\u2019nda final i\u00e7in geri say\u0131m ba\u015flad\u0131. Toplam 82 ba\u015fvuru aras\u0131ndan yar\u0131\u015fmaya hak kazanan ve se\u00e7tikleri bir k\u00fc\u00e7\u00fck i\u015fletmenin sosyal medya hesaplar\u0131n\u0131 1 ay boyunca y\u00f6neten 21 ki\u015finin \u00e7al\u0131\u015fmalar\u0131 19 Ekim\u2019de yap\u0131lacak j\u00fcri oturumunda de\u011ferlendirilecek. De\u011ferlendirme sonucunda ilk 3\u2019e giren yar\u0131\u015fmac\u0131lara cansuyu sermayesi sa\u011flanacak.<\/p>\n<p>Hayat Boyu \u00d6\u011frenme Genel M\u00fcd\u00fcr\u00fc Sabahattin D\u00fclger, \u201cHayat Boyu \u00d6\u011frenme Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc olarak bir \u00fclkenin sahip oldu\u011fu en de\u011ferli do\u011fal kayna\u011f\u0131n insan oldu\u011fundan hareketle; yetenekleri, ya\u015flar\u0131, \u00f6\u011frenim d\u00fczeyleri \u00e7ok \u00e7e\u015fitli olan ve kendini geli\u015ftirmek isteyen t\u00fcm bireylere e\u011fitim deste\u011fi sa\u011flamaya devam ediyoruz. Dijital Benim \u0130\u015fim projesi bu ama\u00e7la ger\u00e7ekle\u015ftirdi\u011fimiz ve dezavantajl\u0131 kad\u0131nlar\u0131n dijital alanda g\u00fc\u00e7lendirilmesini hedefleyen ilk harmanlanm\u0131\u015f e\u011fitimimizdir. Proje ile 13 ilde Dijital Okuryazarl\u0131k ve Dijital Pazarlama e\u011fitimlerimiz devam ediyor ve projenin etki alan\u0131 kad\u0131nlar\u0131n yo\u011fun ilgisi ile g\u00fcn ge\u00e7tik\u00e7e b\u00fcy\u00fcyor. Aral\u0131k ay\u0131nda ba\u015flayan e\u011fitimlerimizle bug\u00fcne kadar yakla\u015f\u0131k 5 bin kad\u0131na dijital alanda e\u011fitim vermenin sevincini ya\u015f\u0131yoruz. Proje kapsam\u0131nda kad\u0131nlara sadece e\u011fitim vermiyor, Sosyal Medya Kampanya Yar\u0131\u015fmas\u0131 ile bu e\u011fitimleri hayata ge\u00e7irmeleri i\u00e7in olanak sa\u011fl\u0131yoruz. E\u011fitimlerin uygulamaya d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fc bu yar\u0131\u015fmada t\u00fcm kursiyerlerimize ba\u015far\u0131lar diler, hayat boyu \u00f6\u011frenen bir T\u00fcrkiye i\u00e7in \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131n devam edece\u011fini belirtmek isteriz&#8221; diye konu\u015ftu.<\/p>\n<p>T\u00fcrkiye Vodafone Vakf\u0131 Ba\u015fkan\u0131 Hasan S\u00fcel ise \u015f\u00f6yle konu\u015ftu: \u201cT\u00fcrkiye Vodafone Vakf\u0131 olarak, yapt\u0131\u011f\u0131m\u0131z her i\u015fin bir amaca hizmet etmesi gerekti\u011fine inan\u0131yoruz. \u2018Dijital Benim \u0130\u015fim\u2019 projesini de ama\u00e7 odakl\u0131 vizyonumuzdan yola \u00e7\u0131karak tasarlad\u0131k. Hem toplumun dijitalle\u015fmesine katk\u0131da bulunaca\u011f\u0131m\u0131z, hem de kad\u0131nlar\u0131n geli\u015fimini destekleyece\u011fimiz bir projeyi hayata ge\u00e7irdik. Bu projeyle, teknolojinin g\u00fcc\u00fcn\u00fc kullanarak kad\u0131nlar\u0131 meslek sahibi yaparken, dijital toplum hedefimize de bir ad\u0131m daha yakla\u015fm\u0131\u015f olaca\u011f\u0131z. \u2018Dijital Benim \u0130\u015fim\u2019 projesiyle kad\u0131nlar\u0131n dijitalle\u015fme potansiyelini farkl\u0131 e\u011fitim programlar\u0131yla ortaya \u00e7\u0131karmaya devam ediyoruz. Proje kapsam\u0131nda verdi\u011fimiz 40 saatlik \u2018Dijital Pazarlama\u2019 e\u011fitimini tamamlayan kad\u0131n kursiyerler aras\u0131nda Sosyal Medya Kampanya Yar\u0131\u015fmas\u0131 d\u00fczenledik. Yar\u0131\u015fmam\u0131za toplam 82 ba\u015fvuru oldu. \u00d6n eleme sonucu 21 ki\u015fi yar\u0131\u015fmaya hak kazand\u0131. Bu yar\u0131\u015fmac\u0131lar\u0131m\u0131z se\u00e7tikleri bir k\u00fc\u00e7\u00fck i\u015fletmenin sosyal medya hesaplar\u0131n\u0131 1 ay boyunca y\u00f6netti. Yar\u0131\u015fmac\u0131lar\u0131m\u0131z\u0131n bu \u00e7al\u0131\u015fmalar\u0131 19 Ekim\u2019de yap\u0131lacak j\u00fcri oturumunda de\u011ferlendirilerek kazananlar belli olacak. \u0130lk 3 yar\u0131\u015fmac\u0131m\u0131za cansuyu sermayesi sa\u011flayaca\u011f\u0131z. Finalistlerimize \u015fimdiden ba\u015far\u0131lar diliyoruz. Kad\u0131nlar\u0131n hayat\u0131n\u0131 dijital teknolojilerin sundu\u011fu imk\u00e2nlarla kolayla\u015ft\u0131rmaya devam edece\u011fiz\u201d.<\/p>\n<p>13 ilde yakla\u015f\u0131k 12 bin kad\u0131na ula\u015f\u0131lacak<\/p>\n<p>Proje kapsam\u0131nda, kad\u0131n kursiyerlere 24 saatlik \u201cDijital Okuryazarl\u0131k\u201d ve 40 saatlik \u201cDijital Pazarlama\u201d e\u011fitimleri sunuluyor. \u0130stanbul, Ankara, \u0130zmir, Bursa, Antalya, Samsun, Mardin, Afyonkarahisar, Elaz\u0131\u011f, Sivas, A\u011fr\u0131, Kastamonu ve Gaziantep\u2019te d\u00fczenlenen e\u011fitimler, bu illerdeki Halk E\u011fitimi Merkezlerinde g\u00f6revli 140 e\u011fitici taraf\u0131ndan veriliyor. Proje kapsam\u0131nda e\u011fitimlerin bir k\u0131sm\u0131 s\u0131n\u0131f i\u00e7inde y\u00fcz y\u00fcze verilen e\u011fitimler, bir k\u0131sm\u0131 da Hayat Boyu \u00d6\u011frenme Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc Uzaktan E\u011fitim platformu \u00fczerinden izlenen videolar \u015feklinde ger\u00e7ekle\u015fiyor. Projeyle 13 ilde yakla\u015f\u0131k 12 bin kad\u0131na ula\u015f\u0131lmas\u0131 hedefleniyor.<\/p>\n<p>Dijital mesleki e\u011fitim veriliyor<\/p>\n<p>Proje kapsam\u0131nda verilen \u201cDijital Pazarlama\u201d e\u011fitimleriyle, kad\u0131nlara dijital beceri kazand\u0131r\u0131lmas\u0131 ve dijital mesleki e\u011fitim verilerek i\u015f g\u00fcc\u00fcne kat\u0131lmalar\u0131na olanak sa\u011flanmas\u0131 hedefleniyor. E\u011fitim konular\u0131 aras\u0131nda Pazarlamaya Giri\u015f ve Dijital Pazarlaman\u0131n Temelleri, Sosyal Medya Y\u00f6netimi, G\u00f6rsel \u00dcretimi ve Y\u00f6netimi, Mobil Pazarlama, Dijital Pazarlamada G\u00fcncel Stratejiler, E-Posta Pazarlama, Halkla \u0130li\u015fkilerde Temel Yakla\u015f\u0131mlar ve Dijitalde \u0130tibar Y\u00f6netimi, Yasal D\u00fczenlemeler, E-Ticaret, Arama Motoru Pazarlamas\u0131, Sosyal Medya Y\u00f6netimi bulunuyor. T\u00fcrkiye \u0130\u015f Kurumu Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc de \u201cDijital Pazarlama\u201d e\u011fitimlerine yo\u011funla\u015ft\u0131r\u0131lm\u0131\u015f i\u015f ve meslek dan\u0131\u015fmanl\u0131\u011f\u0131 program\u0131 \u0130\u015f Kul\u00fcb\u00fc ile destek oluyor.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p> Hayat Boyu \u00d6\u011frenme Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc, T\u00fcrkiye \u0130\u015f Kurumu Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc ve T\u00fcrkiye Vodafone Vakf\u0131 i\u015f birli\u011fiyle hayata ge\u00e7irilen \u201cDijital Benim&#8230;<\/p>\n","protected":false},"author":2,"featured_media":20982,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-20981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/20981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/comments?post=20981"}],"version-history":[{"count":0,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/20981\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/media\/20982"}],"wp:attachment":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/media?parent=20981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/categories?post=20981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/tags?post=20981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}