{"id":20281,"date":"2021-10-15T05:22:00","date_gmt":"2021-10-15T05:22:00","guid":{"rendered":"https:\/\/haberglobal.com.tr\/teknoloji\/electronic-artsin-artik-fifaya-ihtiyaci-yok-138365"},"modified":"2021-10-15T05:22:00","modified_gmt":"2021-10-15T05:22:00","slug":"electronic-artsin-artik-fifaya-ihtiyaci-yok-mu","status":"publish","type":"post","link":"https:\/\/istanbulchannel.net\/index.php\/2021\/10\/15\/electronic-artsin-artik-fifaya-ihtiyaci-yok-mu\/","title":{"rendered":"Electronic Arts&#8217;\u0131n art\u0131k FIFA&#8217;ya ihtiyac\u0131 yok mu?"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2021\/10\/electronic-artsin-artik-fifaya-ihtiyaci-yok-mu.jpg\"> <\/p>\n<p>Art\u0131k futbol dedi\u011fimiz zaman ger\u00e7ek hayattakini mi sanal alemdekini mi kast etti\u011fimizi a\u00e7\u0131klamam\u0131z gerekiyor \u00e7\u00fcnk\u00fc ikisi o kadar birbirinin i\u00e7ine girdi. \u00d6yle ki futbol oyunlar\u0131 art\u0131k g\u00fcn\u00fcm\u00fcz futboluna benzemiyor. O kadar geli\u015fmi\u015f fizik ve oyun motoru \u00f6zellikleri eklenmi\u015f ki sanki ba\u015fka bir sim\u00fclasyon gibiler.<\/p>\n<p>Art\u0131k herkes biliyor ki FIFA rakipsiz. \u00d6zellikle 2010\u2019lu y\u0131llar\u0131n ikinci yar\u0131s\u0131ndan itibaren Konami\u2019nin PES serisi yar\u0131\u015f d\u0131\u015f\u0131 kald\u0131. PES art\u0131k \u00e7evrimi\u00e7i oyun deneyimine yo\u011funla\u015ft\u0131\u011f\u0131 ve \u00fccretsiz olarak sunulan e-Football ismini ald\u0131 ve pazarda yeni bir pozisyon kazanmaya \u00e7al\u0131\u015f\u0131yor.<\/p>\n<p>FIFA ise \u00f6yle bir rakipsiz durumda ki Uluslararas\u0131 Futbol Federasyonlar\u0131 Birli\u011fi (FIFA) ile imzalad\u0131\u011f\u0131 ve y\u0131ll\u0131k 150 milyon dolar \u00f6dedi\u011fi isim hakk\u0131 anla\u015fmas\u0131n\u0131 bile \u00e7\u00f6pe atmaya haz\u0131r. FIFA oyununun yap\u0131mc\u0131s\u0131 Electronic Arts (EA) yetkilileri art\u0131k FIFA taraf\u0131ndan gelen a\u015f\u0131r\u0131 talepleri kar\u015f\u0131layamad\u0131klar\u0131n\u0131 s\u00f6yl\u00fcyor.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/istanbulchannel.net\/wp-content\/uploads\/2021\/10\/electronic-artsin-artik-fifaya-ihtiyaci-yok-mu.webp\" alt width=\"1001\" height=\"1000\"><\/p>\n<p>2022 y\u0131l\u0131nda oynanacak Katar\u2019daki D\u00fcnya Kupas\u0131\u2019n\u0131n ard\u0131ndan FIFA ile EA aras\u0131ndaki lisans anla\u015fmas\u0131 bitiyor. EA Sports\u2019un genel m\u00fcd\u00fcr\u00fc Cam Weber, \u201cEA futbol oyunlar\u0131na nas\u0131l yeniden isim verebiliriz bunu ara\u015ft\u0131r\u0131yoruz\u201d diyor.<\/p>\n<p>Konu hakk\u0131nda bilgi sahibi olan kaynaklar D\u00fcnya Kupas\u0131 periyodunun da oldu\u011fu \u00f6n\u00fcm\u00fczdeki d\u00f6rt y\u0131l i\u00e7in FIFA\u2019n\u0131n her sene 1 milyar dolar istedi\u011fini belirtiyor. \u0130ki taraf\u0131n anla\u015famad\u0131\u011f\u0131 tek taraf mali de\u011fil, FIFA ve EA oyuncular\u0131n haklar\u0131 konusunda da tart\u0131\u015f\u0131yor.<\/p>\n<p>FIFA 1993 y\u0131l\u0131nda b\u00f6yle g\u00f6z\u00fck\u00fcyordu\ud83d\udc47<\/p>\n<figure class=\"ratio ratio-16x9\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/8q-vAWodG1g\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\">[embedded content]<\/iframe><\/figure>\n<h3><strong>G\u00dc\u00c7L\u00dc B\u0130R S\u0130NYAL<\/strong><\/h3>\n<p>FIFA bu ay\u0131n ba\u015f\u0131nda \u2018EA Sports FC\u2019 ismi i\u00e7in biri Avrupa Birli\u011fi\u2019nde biri de \u0130ngiltere\u2019de iki farkl\u0131 isim hakk\u0131 ba\u015fvurusu yapt\u0131. Y\u0131llarca Electronic Arts\u2019ta \u00fcst d\u00fczey y\u00f6neticilik yapt\u0131ktan sonra Liverpool\u2019un CEO\u2019su olan Peter Moore, \u201cFIFA ve EA\u2019in pazarl\u0131k yapt\u0131\u011f\u0131n\u0131 hi\u00e7 duymad\u0131m. Bu kesinlikle bir sinyal\u201d diyerek olas\u0131 ayr\u0131l\u0131k hakk\u0131nda yorumunu yapt\u0131.<\/p>\n<p>Electronic Arts\u2019\u0131n UEFA ve benzeri kurumlarla yapt\u0131\u011f\u0131 300 farkl\u0131 lisans anla\u015fmas\u0131 var. Bu anla\u015fmalar EA\u2019in oyuncular\u0131n isimlerini ve ger\u00e7ek hayattaki tezah\u00fcrlerini oyuna yans\u0131tabilmelerini sa\u011fl\u0131yor. Rakibi Konami bunu y\u0131llarca yapamad\u0131\u011f\u0131 i\u00e7in oyunculara farkl\u0131 isimleri vermek zorunda kalm\u0131\u015ft\u0131.<\/p>\n<p>EA\u2019in FIFA\u2019n\u0131n ismine ve logosuna ihtiya\u00e7 duydu\u011fu tek oyun, d\u00f6rt y\u0131lda bir d\u00fczenlenen D\u00fcnya Kupas\u0131 i\u00e7in haz\u0131rlad\u0131klar\u0131 oyunlar ki bu oyunlar da D\u00fcnya Kupas\u0131\u2019n\u0131n d\u00fczenlendi\u011fi sezon \u00e7\u0131kan oyunlara basit eklemeler yap\u0131lm\u0131\u015f bir ek paket gibi. FIFA art\u0131k federasyonlar birli\u011finin ismine ihtiya\u00e7 duymad\u0131\u011f\u0131 Ultimate Game ile y\u0131lda 1 milyar dolar\u0131n \u00fcst\u00fcnde gelir elde ediyor.<\/p>\n<p>Yorumculara g\u00f6re; Electronic Arts oyuncular\u0131n isimleri ve kul\u00fcplerin logolar\u0131na sahip oldu\u011fu s\u00fcrece FIFA ile yapt\u0131\u011f\u0131 isim anla\u015fmas\u0131na hi\u00e7 ihtiyac\u0131 yok. Electronic Arts\u2019\u0131n, ABD, California merkezli bir \u015firket oldu\u011funu d\u00fc\u015f\u00fcn\u00fcrsek serinin ilk \u00e7\u0131kt\u0131\u011f\u0131 1993 y\u0131l\u0131nda, ABD\u2019lilerin yapt\u0131\u011f\u0131 bir futbol oyununda FIFA isminin olmas\u0131, yap\u0131m\u0131n tan\u0131n\u0131rl\u0131\u011f\u0131 i\u00e7in mant\u0131kl\u0131 bir hamleydi fakat \u015fu an o noktada de\u011filiz. \u015eirketin son bilan\u00e7osuna g\u00f6re 31 milyon oyuncu FIFA 21\u2019i oynam\u0131\u015f.<\/p>\n<h3><strong>YEN\u0130 NES\u0130L KONSOL \u0130\u015e\u0130 DE\u011e\u0130\u015eT\u0130RD\u0130<\/strong><\/h3>\n<p>1997\u2019den 2007\u2019ye kadar PES \u00e7o\u011fu insana g\u00f6re \u2018daha iyi\u2019 bir oyun olarak raflardaki yerini her y\u0131l ald\u0131. Fakat 2007\u2019de yeni nesil konsollar\u0131n geli\u015fiyle i\u015fler de\u011fi\u015fti. FIFA 2007\u2019yi g\u00f6renler oyunda tam olarak neyin de\u011fi\u015fti\u011fini anlamasalar da \u00e7ok keyif ald\u0131lar.<\/p>\n<p>Konami\u2019ye g\u00f6re PES\u2019te iyi olan ne varsa FIFA bunu kopyalam\u0131\u015ft\u0131. \u0130lerleyen y\u0131llarda PES oyundaki futbol deneyimine \u00e7ok yaslanarak bu deneyimi geli\u015ftirmeyi b\u0131rakt\u0131, FIFA yer y\u0131l \u00fcst\u00fcne bir \u015fey koymaya devam etti, yeni oyun motorlar\u0131 denedi. 2009 y\u0131l\u0131nda PES 6.9 milyon kopya satarken FIFA 8.7 milyon kopya satm\u0131\u015ft\u0131. 2015\u2019te ise FIFA 18 milyon kopya satarken PES 1.7 milyon kopyada kald\u0131.<\/p>\n<p>&nbsp;FIFA\u2019n\u0131n bu y\u0131llarda devreye ald\u0131\u011f\u0131 Ultimate Team (oyuncu kartlar\u0131 ile kurulan online bir kadro) oyuna seviye atlat\u0131rken PES \u00e7evrimi\u00e7i oynan\u0131\u015fa \u00e7ok ge\u00e7 girdi. PES sonraki y\u0131llarda yapt\u0131\u011f\u0131 lisans anla\u015fmalar\u0131 ile oyunu kurtarmaya \u00e7al\u0131\u015fsa da olmad\u0131.<\/p>\n<p><strong>Kaynaklar: Bloomberg, New York Times, haberglobal.com.tr<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p> 28 sene \u00f6nce d\u00fcnyaya a\u00e7\u0131lmak i\u00e7in FIFA ismine ihtiya\u00e7 duyan Electronic Arts firmas\u0131 \u015fimdi bu &#8216;y\u00fckten&#8217; kurtulmak istiyor. FIFA ismi&#8230;<\/p>\n","protected":false},"author":2,"featured_media":20282,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187],"tags":[],"class_list":["post-20281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji"],"_links":{"self":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/20281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/comments?post=20281"}],"version-history":[{"count":0,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/posts\/20281\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/media\/20282"}],"wp:attachment":[{"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/media?parent=20281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/categories?post=20281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/istanbulchannel.net\/index.php\/wp-json\/wp\/v2\/tags?post=20281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}